{"id":25052,"date":"2023-05-09T07:12:46","date_gmt":"2023-05-09T07:12:46","guid":{"rendered":"https:\/\/m2comms.com\/?p=25052"},"modified":"2023-05-10T11:09:13","modified_gmt":"2023-05-10T11:09:13","slug":"medtwitter","status":"publish","type":"post","link":"https:\/\/m2comms.com\/2023\/05\/09\/medtwitter\/","title":{"rendered":"#MedTwitter:\u00a0Medfluencers and the Art of the Tweet Thread"},"content":{"rendered":"\n<p>Picture this: it\u2019s 7 am on a weekday. You\u2019re getting ready for work, however, that may look to you. Maybe it\u2019s sitting at a table, finishing up your coffee. A long, crowded commute, sandwiched between other people. Perhaps even lying in bed, having just turned on your phone.&nbsp;<\/p>\n\n\n\n<p>Whatever it looks like, you have an idle moment. You\u2019re checking Twitter to get your mind running when you suddenly stumble upon an enticing tweet from a <a href=\"https:\/\/m2comms.com\/2022\/11\/15\/the-medfluencer-is-in-how-covid-19-produced-a-new-variant-of-influencers\/\">medfluencer<\/a>. Without thinking too much about it, you\u2019re pulled into a thread, reading each attached tweet with effortless, eager interest.&nbsp;<\/p>\n\n\n\n<p>This is the beauty of tweet threads. Now, you\u2019re all caught up on the latest research in medicine\u2013all before 9 am.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Concrete and concise<\/h2>\n\n\n\n<p>The above example is not a rare instance. Plenty of experts utilize hashtags like<strong> #MedTwitter<\/strong> to <a href=\"https:\/\/twitter.com\/search?q=medtwitter&amp;src=typed_query\">share health and medicine-related information<\/a> with those who don\u2019t have the background for it. Since these topics are usually complicated and may require medical training to fully understand, they use their skills to help others broaden their knowledge.<\/p>\n\n\n\n<p>Thanks to them, those who find their threads are able to keep themselves informed. The art of the tweet thread is one that deals with brevity and economy. After all, to make it easily digestible for others, experts would have to find the simplest, most straightforward way to word information\u2013all while ensuring it\u2019s all still accurate.&nbsp;<\/p>\n\n\n\n<p>This is not always an easy task, but the result is worth it. Testing shows that <a href=\"https:\/\/buffer.com\/resources\/twitter-thread-experiment\/\">tweet threads are more effective<\/a> than singular tweets in gaining a wider audience. It\u2019s the <a href=\"https:\/\/blog.horizonsnhs.com\/post\/102ftf8\/why-twitter-threads-are-useful-and-how-to-use-them\">perfect format<\/a> for those who want to spread information on an important topic.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Riding off the pandemic<\/h2>\n\n\n\n<p>Given the recent health crisis, the general public is more aware of health concerns and effective communication now more than ever. People want to be updated on the <a href=\"https:\/\/m2comms.com\/2023\/03\/07\/trendjacking-how-to-ride-the-trend-wave\/\">latest trends<\/a> in medicine, keeping up with what could very well be a matter of life or death.&nbsp;<\/p>\n\n\n\n<p>This is what led to <a href=\"https:\/\/m2comms.com\/2023\/04\/03\/6-influencers-taking-over-healthtok-now\/\">medfluencers\u2019 rise in popularity <\/a>in the last few years. Their success is a testament not only to their skill as content creators but also to the fact that people want to see what they\u2019re putting out.&nbsp;Reliable, digestible information is a commodity these days. Thankfully, <a href=\"https:\/\/m2comms.com\/2023\/02\/21\/how-medfluencers-are-changing-the-face-of-patient-education\/\">medfluencers<\/a> have the skill, media literacy, and dedication to keep up the good fight and spread the word that they think matters.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Related articles:<\/h3>\n\n\n\n<ul>\n<li><a href=\"https:\/\/m2comms.com\/2023\/04\/25\/10-ways-medfluencers-can-improve-your-health-now\/\">10 Ways Medfluencers Can Improve Your Health Now<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/m2comms.com\/2023\/02\/13\/top-filipino-medical-influencers-on-facebook-in-2023\/\">Top Filipino Medical Influencers on Facebook in 2023<\/a><\/li>\n<\/ul>\n\n\n\n<p><em>M2.0 Communications is a <\/em><a href=\"https:\/\/m2comms.com\/about-us\/\"><em>public relations firm<\/em><\/a><em> in the Philippines helping brands tell meaningful, data-driven narratives. We offer <\/em><a href=\"https:\/\/m2comms.com\/reputation\/influencer-strategy-management\/\"><em>influencer management <\/em><\/a><em>and <\/em><a href=\"https:\/\/m2comms.com\/reputation\/social-media-management\/\"><em>social media marketing <\/em><\/a><em>services to help our <\/em><a href=\"https:\/\/m2comms.com\/partners\/\"><em>partners <\/em><\/a><em>engage their target audiences.<\/em><\/p>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Picture this: it\u2019s 7 am on a weekday. You\u2019re getting ready for work, however, that may look to you. Maybe it\u2019s sitting at a table, finishing up your coffee. A long, crowded commute, sandwiched between other people. Perhaps even lying in bed, having just turned on your phone.&nbsp; Whatever it looks like, you have an [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":25063,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[135],"tags":[166,215],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts\/25052"}],"collection":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/comments?post=25052"}],"version-history":[{"count":8,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts\/25052\/revisions"}],"predecessor-version":[{"id":25070,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts\/25052\/revisions\/25070"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/media\/25063"}],"wp:attachment":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/media?parent=25052"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/categories?post=25052"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/tags?post=25052"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}