{"id":14107,"date":"2022-11-25T08:18:34","date_gmt":"2022-11-25T08:18:34","guid":{"rendered":"https:\/\/m2comms.com\/?p=14107"},"modified":"2023-05-15T12:12:25","modified_gmt":"2023-05-15T12:12:25","slug":"a-cinematic-decline-the-rise-of-online-streaming-platforms","status":"publish","type":"post","link":"https:\/\/m2comms.com\/2022\/11\/25\/a-cinematic-decline-the-rise-of-online-streaming-platforms\/","title":{"rendered":"A Cinematic Decline: The Rise of Online Streaming Platforms"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14107\" class=\"elementor elementor-14107\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-051aa9d e-flex e-con-boxed e-con e-parent\" data-id=\"051aa9d\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6199531 elementor-widget elementor-widget-heading\" data-id=\"6199531\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><p class=\"elementor-heading-title elementor-size-default\">By: Renzo Guevara<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa3c2c0 e-con-full e-flex e-con e-parent\" data-id=\"aa3c2c0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b6a41d elementor-widget elementor-widget-image\" data-id=\"7b6a41d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"780\" height=\"520\" src=\"https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1-1024x683.jpg\" class=\"attachment-large size-large wp-image-14303\" alt=\"couple watching a show through online streaming\" srcset=\"https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1-1024x683.jpg 1024w, https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1-300x200.jpg 300w, https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1-1536x1024.jpg 1536w, https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1-720x480.jpg 720w, https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1-150x100.jpg 150w, https:\/\/m2comms.com\/wp-content\/uploads\/2022\/11\/cinema-1.jpg 1872w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5314fabf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5314fabf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-48758761\" data-id=\"48758761\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fcf9644 elementor-widget elementor-widget-text-editor\" data-id=\"2fcf9644\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p><span style=\"font-size: 24px;\"><!-- wp:paragraph --><\/span><\/p>\n<div>\n<div>\n<div style=\"text-align: center;\"><span style=\"font-family: georgia, palatino, serif;\"><span style=\"font-size: 24px;\"><b>Watching a movie used to be an entire process of going to the cinema, purchasing a ticket, getting popcorn, and sitting in an immersive theater room. Nowadays, it only involves opening whatever digital device you have and streaming from anywhere.\u00a0<\/b><\/span><\/span><\/div>\n<\/div>\n<\/div>\n<p><span style=\"font-size: 24px;\"><!-- \/wp:paragraph --><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b0db2f3 elementor-widget elementor-widget-text-editor\" data-id=\"b0db2f3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-size: 24px;\"><!-- wp:paragraph --><\/span><\/p>\n<div>\n<div style=\"text-align: center;\">\n<div data-block=\"true\" data-editor=\"75v3m\" data-offset-key=\"el9gg-0-0\">\n<div data-block=\"true\" data-editor=\"75v3m\" data-offset-key=\"el9gg-0-0\">\n<div style=\"text-align: left;\" data-offset-key=\"el9gg-0-0\">\n<div data-block=\"true\" data-editor=\"6j1en\" data-offset-key=\"eavfq-0-0\">\n<div data-offset-key=\"eavfq-0-0\">\n<div data-block=\"true\" data-editor=\"6j1en\" data-offset-key=\"eavfq-0-0\">\n<div data-offset-key=\"eavfq-0-0\">\n<div style=\"text-align: center !important;\" data-block=\"true\" data-editor=\"6vjit\" data-offset-key=\"54ek1-0-0\">\n<h2 style=\"text-align: start;\" data-block=\"true\" data-editor=\"7j8l1\" data-offset-key=\"9ikb9-0-0\">Aaand&#8230; Change!<\/h2>\n<div style=\"text-align: start;\" data-block=\"true\" data-editor=\"7j8l1\" data-offset-key=\"bfg7d-0-0\">\n<div style=\"margin: 1em 0px; position: relative; direction: ltr; text-align: inherit;\" data-offset-key=\"bfg7d-0-0\">\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">The film industry is no stranger to significant changes happening every few years. As technology continues to progress, so do production practices. There was a point in time where there were no sounds or coloring in movies. Or how about the only way you could watch was either catching it in the cinemas or through VHS\/ CD releases?&nbsp;<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">Back then, it was hard to imagine that you could watch virtually anything in the palm of your hands. Now, it\u2019s hard to even push yourself to go through all the trouble of going to a mall just to watch a movie. Watching a film is no longer a special activity. It can now just be treated as watching just another YouTube video.&nbsp;<\/span><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">It\u2019s easy to point out that the COVID-19 pandemic was to blame for the shift of viewership to move towards online streaming but that\u2019s not necessarily the case. Media streaming platforms have always been <\/span><a style=\"text-decoration: none;\" href=\"https:\/\/www.nytimes.com\/2019\/11\/18\/business\/media\/streaming-hollywood-revolution.html\"><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #1155cc; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">gaining popularity<\/span><\/a><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\"> even before the lovely year of 2020 hit.&nbsp;<\/span><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">Netflix, Disney Plus, and HBO Max are just some of the countless services that were already hitting the ground running long before we told ourselves that binge-watching started because we all got forced to stay at home. We\u2019ve always been watching wherever it may be convenient for us. All the pandemic did was emphasize that. <\/span><\/p>\n<h2>Money Matters<\/h2>\n<\/div>\n<\/div>\n<div style=\"text-align: start;\" data-block=\"true\" data-editor=\"7j8l1\" data-offset-key=\"28n4i-0-0\">\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">I remember speaking to a local filmmaker and asked about how their production company is doing. Note that this is someone who is well-known in the industry and has made some of my favorite local films. He mentioned that as soon as the pandemic hit, <\/span><a style=\"text-decoration: none;\" href=\"https:\/\/www.bworldonline.com\/editors-picks\/2021\/02\/19\/345710\/no-happy-endings-for-cinemas-amid-coronavirus-pandemic\/\"><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #1155cc; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">everything stopped<\/span><\/a><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">. No studio wanted to invest in the film industry. Theaters were closed. How would they earn a&nbsp; profit?<\/span><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">Movies <\/span><a style=\"text-decoration: none;\" href=\"https:\/\/filmlifestyle.com\/average-movie-budget\/#:~:text=The%20average%20cost%20to%20make,run%20into%20millions%20of%20dollars.\"><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #1155cc; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">aren\u2019t cheap<\/span><\/a><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\"> to make. It\u2019s not unusual for the average budget to be around the $50 to a $100 million mark. Nowadays, it takes a village (or more) to even get around to making a full feature length film. It\u2019s an effort that can last months if not years before a final cut is made.<\/span><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">Unless you\u2019re Disney, Marvel, or any other recognizable studio with popular IPs, showing your film in the cinemas is a highly risky endeavor. Marketing and distribution costs have to be taken into consideration as well as the cut theaters will take from all the ticket sales. While it may only be around ten to 20 percent, it\u2019s still lost revenue for the studios themselves.&nbsp;<\/span><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; font-family: Poppins, sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; vertical-align: baseline; white-space: pre-wrap;\">At the end of the day, the goal of every film release is to make a profit. Having a physical screening can only do so much as theaters can only provide limited shows. The filmmaker I mentioned? They said the reason why their production company is primarily doing TV shows now is because streaming is the most attractive business model for the local film industry.<\/span><\/p>\n<h2>Game Changer<\/h2>\n<\/div>\n<div style=\"text-align: start;\" data-block=\"true\" data-editor=\"7j8l1\" data-offset-key=\"bguuj-0-0\">\n<p><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">Online streaming is convenient, portable, affordable, and highly accessible. It barely consumes any data, any standard WiFi connection can stream at a relatively stable manner, and the consumer always has a wide variety of shows and movies to choose from.&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">Nowadays, I go to the cinemas and see that ticket prices are now valued at seven to ten dollars. Grabbing popcorn and drinks will cost around three to four dollars. I haven\u2019t even mentioned transportation fees and the parking ticket when I get home. On average, I\u2019d be spending around $20-25 just to see one film.&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">I looked at my fees for an online streaming platform and it cost me around $45 for a whole year\u2019s access. That\u2019s hundreds of films and thousands of TV episodes all for the price of maybe two physical movie screenings. There is no question about which one is the more economically friendly choice.&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">The physical theater experience is still something I hold in a high regard. As a former student filmmaker, theater performer, and avid film nerd, nothing beats the feeling of walking into a dark cold cinema and fully immersing yourself until the last few words in the credits roll out of the screen. But, I can\u2019t deny just how much online streaming has also saved me so much time, money, and energy.&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">As we mentioned in our <\/span><a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7000633117522759682\"><span style=\"font-size: 12pt; color: #1155cc; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">LinkedIn poll<\/span><\/a><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">, over 98 percent of internet users aged 16-64 are using a video streaming subscription service in the Philippines as of April 2022. If you\u2019re reading this, chances are that you\u2019re part of that as well.&nbsp;<\/span><\/p>\n<p><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">While there are still filmmakers out there like Christopher Nolan, James Cameron, Quentin Tarantino, and Martin Scorsese (who has openly criticized how online streaming has <\/span><a href=\"https:\/\/nypost.com\/2021\/02\/17\/martin-scorsese-trash-talks-streaming-services\/\"><span style=\"font-size: 12pt; color: #1155cc; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;\">hurt the film industry<\/span><\/a><span style=\"font-size: 12pt; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\"> despite making a feature for Netflix himself) who will forever and always be championing the physical theater experience, there\u2019s no denying that the shift to digital cinema is going strong.&nbsp;<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 21px; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\"><b>ALSO READ: <a href=\"https:\/\/m2comms.com\/2022\/11\/15\/anyone-remember-newspapers\/\">Anyone Remember Newspapers?<\/a><\/b><\/span><\/p>\n<h3 style=\"text-align: left;\"><i style=\"font-weight: 600; text-align: start; color: #000000; font-family: Poppins; font-size: 18px; white-space: pre-wrap;\">About M2<\/i><\/h3>\n<div style=\"color: rgba(0, 0, 0, 0.85); font-family: -apple-system, BlinkMacSystemFont, Inter, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Fira Sans', 'Droid Sans', 'Helvetica Neue', sans-serif; font-size: 14px; white-space: pre-wrap; margin: 1em 0px; position: relative; direction: ltr;\" data-offset-key=\"8v98e-0-0\"><span style=\"color: #000000; background-color: transparent; font-family: Poppins; font-size: 16px;\" data-offset-key=\"8v98e-0-0\"><em>M2.0 Communications is a public relations company helping brands and businesses stand out and <a href=\"https:\/\/m2comms.com\/creatives\/\">engage<\/a> their audience through <a href=\"https:\/\/m2comms.com\/data-and-analytics\/\">data-driven<\/a> narratives. We offer a range of services including <a href=\"https:\/\/m2comms.com\/advisory\/\">pr<\/a> advisory, digital marketing, <a href=\"https:\/\/m2comms.com\/reputation\/\">influencer strategy<\/a>, crisis communication, stakeholder management, and media training. As one of the top pr agencies in the Philippines, we ensure that our storytelling strategies adopt an evidence-based approach. <\/em><\/span><\/div>\n<div style=\"color: rgba(0, 0, 0, 0.85); font-family: -apple-system, BlinkMacSystemFont, Inter, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Fira Sans', 'Droid Sans', 'Helvetica Neue', sans-serif; font-size: 14px; white-space: pre-wrap; margin: 1em 0px; position: relative; direction: ltr;\" data-offset-key=\"8v98e-0-0\"><span style=\"font-size: 16px;\"><span style=\"color: #000000; background-color: transparent; font-family: Poppins;\" data-offset-key=\"8v98e-0-0\"><em>Head over to<\/em><\/span><em style=\"text-align: inherit; background-color: transparent; color: #000000; font-family: Poppins;\"> <a href=\"https:\/\/m2comms.com\/case-studies\/\">our case studies page<\/a> to learn more about how our communications agency helped businesses and government partners achieve their goals.<\/em><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><span style=\"font-size: 24px;\"><!-- \/wp:paragraph --><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c247c5e elementor-align-center elementor-widget elementor-widget-ld_button\" data-id=\"c247c5e\" data-element_type=\"widget\" data-widget_type=\"ld_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t\t<a\n\t\t\t\thref=\"https:\/\/m2comms.com\/contact\/\"class=\"elementor-button btn btn-solid btn-hover-txt-liquid-x btn-icon-shaped btn-has-label\"\t\t\t>\n\t\t\t\t\t\t\t\t\t<span data-text=\" Send us a message today \" class=\"btn-txt\" data-transition-delay=\"true\" data-delay-options=\"{&quot;elements&quot;: &quot;.lqd-chars&quot;, &quot;delayType&quot;: &quot;animation&quot;, &quot;startDelay&quot;: 0, &quot;delayBetween&quot;: 32.5}\" data-split-text=\"true\" 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elementor-widget-hub_fancy_heading\" data-id=\"cdc81d9\" data-element_type=\"widget\" data-widget_type=\"hub_fancy_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div id=\"ld-fancy-heading-66024d827a770\" class=\"ld-fancy-heading pos-rel\">\n\t\t\t<h2 class=\"ld-fh-element d-inline-block pos-rel  elementor-heading-title lqd-highlight-classic lqd-highlight-grow-left h2\"  data-inview=\"true\" data-transition-delay=\"true\" data-delay-options=\"{&quot;elements&quot;:&quot;.lqd-highlight-inner&quot;,&quot;delayType&quot;:&quot;transition&quot;}\" > <mark class=\"lqd-highlight\"><span class=\"lqd-highlight-txt\"  > More Articles\n <\/span><span class=\"lqd-highlight-inner\"><\/span><\/mark>  <\/h2>\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1fa7fe elementor-hidden-desktop elementor-widget elementor-widget-hub_fancy_heading\" data-id=\"c1fa7fe\" data-element_type=\"widget\" data-widget_type=\"hub_fancy_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div id=\"ld-fancy-heading-66024d827b0ad\" class=\"ld-fancy-heading pos-rel\">\n\t\t\t<h2 class=\"ld-fh-element d-inline-block pos-rel  elementor-heading-title lqd-highlight-classic lqd-highlight-grow-left h2\"  data-inview=\"true\" data-transition-delay=\"true\" data-delay-options=\"{&quot;elements&quot;:&quot;.lqd-highlight-inner&quot;,&quot;delayType&quot;:&quot;transition&quot;}\" > <mark class=\"lqd-highlight\"><span class=\"lqd-highlight-txt\"  > More Articles\n <\/span><span class=\"lqd-highlight-inner\"><\/span><\/mark> <\/h2>\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9bb2459 elementor-widget elementor-widget-ld_blog\" data-id=\"9bb2459\" data-element_type=\"widget\" data-widget_type=\"ld_blog.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"lqd-lp-grid 9bb2459 blog-id-163259481 \"><div class=\"lqd-lp-row row pos-rel d-flex flex-wrap\" ><div class=\"lqd-lp-column d-flex flex-column col-md-4 col-sm-6 marketing\"><article id=\"post-33904\" class=\"lqd-lp pos-rel lqd-lp-style-10 lqd-lp-content-overlay lqd-lp-img-cover d-flex flex-wrap border-radius-4 overflow-hidden h-pt-80 lqd-lp-hover-img-zoom text-start post-33904 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing\">\n<div class=\"lqd-lp-img lqd-overlay\"><figure class=\"pos-rel w-100 h-100\"><img decoding=\"async\" width=\"1250\" height=\"700\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D&#039;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#039; viewBox%3D&#039;0 0 1250 700&#039;%2F%3E\" class=\"w-100 h-100 objfit-cover objfit-center ld-lazyload wp-post-image\" alt=\"Logos of the 6 ai keyword research tools featured in the article.\" itemprop=\"image\" data-src=\"https:\/\/m2comms.com\/wp-content\/uploads\/2024\/02\/6-AI-Tools-to-Help-You-Target-the-BEST-Keywords-1-1250x700.webp\" data-aspect=\"1.7857142857143\" \/><\/figure><\/div>\n<header class=\"lqd-lp-header lqd-overlay d-flex flex-column justify-content-between p-4\">\n\n\t<div class=\"lqd-lp-content-bg lqd-overlay\"><\/div>\n\t<div class=\"lqd-lp-header-top\">\n\t\t<div class=\"lqd-lp-meta text-uppercase ltr-sp-1 font-weight-bold pos-rel z-index-3\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"lqd-lp-header-bottom pos-rel\">\n\n\t\t<time class=\"lqd-lp-date text-uppercase ltr-sp-1 font-weight-bold\" datetime=\"2024-02-16T06:55:14+00:00\">1 month ago<\/time>\n\t\t\n\t\t\n\t\t<h2 class=\"entry-title lqd-lp-title mt-2 mb-0 h5\"><a  href=\"https:\/\/m2comms.com\/2024\/02\/16\/ai-keyword-research-tools\/\" rel=\"bookmark\">6 AI Keyword Research Tools to Help You Target the BEST Keywords for SEO<\/a><\/h2>\t\t\n\t<\/div>\n\n<\/header>\n\n<a  href=\"https:\/\/m2comms.com\/2024\/02\/16\/ai-keyword-research-tools\/\" class=\"lqd-lp-overlay-link lqd-overlay z-index-2\" tab-index=\"-1\"><\/a><\/article><\/div><div class=\"lqd-lp-column d-flex flex-column col-md-4 col-sm-6 social-media technology\"><article id=\"post-33781\" class=\"lqd-lp pos-rel lqd-lp-style-10 lqd-lp-content-overlay lqd-lp-img-cover d-flex flex-wrap border-radius-4 overflow-hidden h-pt-80 lqd-lp-hover-img-zoom text-start post-33781 post type-post status-publish format-standard has-post-thumbnail hentry category-social-media category-technology\">\n<div class=\"lqd-lp-img lqd-overlay\"><figure class=\"pos-rel w-100 h-100\"><img decoding=\"async\" width=\"1250\" height=\"700\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D&#039;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#039; viewBox%3D&#039;0 0 1250 700&#039;%2F%3E\" class=\"w-100 h-100 objfit-cover objfit-center ld-lazyload wp-post-image\" alt=\"Photos of the 7 best tech influencers taking over.\" itemprop=\"image\" data-src=\"https:\/\/m2comms.com\/wp-content\/uploads\/2024\/02\/The-7-Best-Pinoy-Tech-Influencers-Taking-Over-1250x700.webp\" data-aspect=\"1.7857142857143\" \/><\/figure><\/div>\n<header class=\"lqd-lp-header lqd-overlay d-flex flex-column justify-content-between p-4\">\n\n\t<div class=\"lqd-lp-content-bg lqd-overlay\"><\/div>\n\t<div class=\"lqd-lp-header-top\">\n\t\t<div class=\"lqd-lp-meta text-uppercase ltr-sp-1 font-weight-bold pos-rel z-index-3\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"lqd-lp-header-bottom pos-rel\">\n\n\t\t<time class=\"lqd-lp-date text-uppercase ltr-sp-1 font-weight-bold\" datetime=\"2024-02-06T09:47:57+00:00\">2 months ago<\/time>\n\t\t\n\t\t\n\t\t<h2 class=\"entry-title lqd-lp-title mt-2 mb-0 h5\"><a  href=\"https:\/\/m2comms.com\/2024\/02\/06\/best-tech-influencers\/\" rel=\"bookmark\">The 7 Best Pinoy Tech Influencers Taking Over<\/a><\/h2>\t\t\n\t<\/div>\n\n<\/header>\n\n<a  href=\"https:\/\/m2comms.com\/2024\/02\/06\/best-tech-influencers\/\" class=\"lqd-lp-overlay-link lqd-overlay z-index-2\" tab-index=\"-1\"><\/a><\/article><\/div><div class=\"lqd-lp-column d-flex flex-column col-md-4 col-sm-6 marketing\"><article id=\"post-33393\" class=\"lqd-lp pos-rel lqd-lp-style-10 lqd-lp-content-overlay lqd-lp-img-cover d-flex flex-wrap border-radius-4 overflow-hidden h-pt-80 lqd-lp-hover-img-zoom text-start post-33393 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing\">\n<div class=\"lqd-lp-img lqd-overlay\"><figure class=\"pos-rel w-100 h-100\"><img loading=\"lazy\" decoding=\"async\" width=\"1250\" height=\"700\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D&#039;http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg&#039; viewBox%3D&#039;0 0 1250 700&#039;%2F%3E\" class=\"w-100 h-100 objfit-cover objfit-center ld-lazyload wp-post-image\" alt=\"Photo of a person confused and searching for reasons to tap into voice SEO.\" itemprop=\"image\" data-src=\"https:\/\/m2comms.com\/wp-content\/uploads\/2024\/01\/5-Reasons-to-Tap-Into-Voice-SEO-1250x700.webp\" data-aspect=\"1.7857142857143\" \/><\/figure><\/div>\n<header class=\"lqd-lp-header lqd-overlay d-flex flex-column justify-content-between p-4\">\n\n\t<div class=\"lqd-lp-content-bg lqd-overlay\"><\/div>\n\t<div class=\"lqd-lp-header-top\">\n\t\t<div class=\"lqd-lp-meta text-uppercase ltr-sp-1 font-weight-bold pos-rel z-index-3\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"lqd-lp-header-bottom pos-rel\">\n\n\t\t<time class=\"lqd-lp-date text-uppercase ltr-sp-1 font-weight-bold\" datetime=\"2024-01-18T08:33:38+00:00\">2 months ago<\/time>\n\t\t\n\t\t\n\t\t<h2 class=\"entry-title lqd-lp-title mt-2 mb-0 h5\"><a  href=\"https:\/\/m2comms.com\/2024\/01\/18\/tap-into-voice-seo\/\" rel=\"bookmark\">5 Reasons to Tap Into Voice SEO<\/a><\/h2>\t\t\n\t<\/div>\n\n<\/header>\n\n<a  href=\"https:\/\/m2comms.com\/2024\/01\/18\/tap-into-voice-seo\/\" class=\"lqd-lp-overlay-link lqd-overlay z-index-2\" tab-index=\"-1\"><\/a><\/article><\/div><\/div><!--\/ .row --><\/div><!--\/ .lqd-lp-grid -->\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Watching a movie used to be an entire process of going to the cinema, purchasing a ticket, getting popcorn, and sitting in an immersive theater room. Nowadays, it only involves opening whatever digital device you have and streaming from anywhere.\u00a0 Aaand&#8230; Change! The film industry is no stranger to significant changes happening every few years. [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":14303,"comment_status":"closed","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[44],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts\/14107"}],"collection":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/comments?post=14107"}],"version-history":[{"count":4,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts\/14107\/revisions"}],"predecessor-version":[{"id":25577,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/posts\/14107\/revisions\/25577"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/media\/14303"}],"wp:attachment":[{"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/media?parent=14107"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/categories?post=14107"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/m2comms.com\/wp-json\/wp\/v2\/tags?post=14107"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}